MAIA Intelligence zooms with Microsoft

Sanjay Mehta, CEO, MAIA Intelligence Author: Sanjay Mehta, CEO, MAIA Intelligence

MAIA has been invited by Microsoft, the world’s leading software provider, to join its elite Startup Accelerator Program, in India. This Program is a part of Microsoft’s Investment Framework, launched at i3 2007 last October. The program shall guide and support MAIA to accelerate its success through a series of non-equity investments. MAIA has been selected to receive customized engagement plans to support its software and market development efforts. The selection was based on the innovation, high growth potential, funding, platform decision and long term strategic importance to Microsoft.

The Program is co-managed by Microsoft India and Microsoft’s Emerging Business Team (EBT) team. This team works with venture capitalists (VCs) and start-up companies worldwide to enable innovation and accelerate the software ecosystem. The team’s mission is to identify and facilitate opportunity for start-ups and VCs, acting as the single point of contact and accountability to Microsoft. Paul Murphy is director of innovation for Microsoft India. His charter is to increase innovation in India, for India, by working with start-ups, financiers, policymakers, academia, and industry visionaries.MAIA is a young, innovative & leading provider of powerful business intelligence tools for reporting and analysis. The BI market has only penetrated 10 to 15 percent of the known user base, but there is a vast opportunity for BI well beyond today’s known markets. MAIA through its niche business model has a huge opportunity in terms of helping many companies in India become more productive and competitive with effective business intelligence. Even though the market is consolidating, it’s not commoditizing. It’s all about customization, and understanding customer requirements, and tweaking. It’s still very much an art and not a science. MAIA has a mission to democratize BI and take it from few expert users to the operational managers, frontline executives to back office team.1KEY BI from MAIA Intelligence is a clever product that solves real time customer needs, innovative technology powered by a robust Microsoft stack highly experienced team, an exciting scalable business model targeted at leadership positions in enterprise and mid market application spaces, all made MAIA Intelligence worthy of Microsoft’s investment. Innovation is what separates the best from the rest. MAIA’s entry into this elite program will significantly boost its new product develop initiatives, ramp up our marketing infrastructure, expand its customer base across global markets and will overall help achieve leadership positions in a much shorter timeframe than previously possible. Microsoft has also helped by reviewing its business plan and provides assistance for funding.

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