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Building Brand Loyalty with BI

What does a company do to build brand loyalty? This is an important question, and brand loyalty is a very important issue for companies today. In today’s highly volatile environment, when everyday new entrants are providing customers with multiple options, customer loyalty is a crucial factor for success. While it might be wonderful when you [...]

Audit Analytics

The purpose of an audit is to enhance the degree of confidence of intended users in the financial statements. An audit analytic is a specific, consistent way of testing data to support an audit objective.  To make sure that credit cards are only issued to current employees for example, an analytic process would compare a [...]

Intelligent CRM – Enhance Effectiveness of CRM with BI

Customer Relationship Management (CRM) is primarily a tool to support marketing, sales and improve customer service. The processes around the customer should be made more transparent and more effective with CRM. Business Intelligence (BI) is however, mainly as a tool for senior management. It provides decision-makers and the management information available to provide business-critical, strategic [...]

BI in Healthcare Industry

The health care industry has never been as technically advanced as it is today. The diagnosis and treatment options available to patients are becoming more and more sophisticated and close to world standards. New therapies and life saving pharmaceuticals are coming onto the market every year. But partly because of this advancement, health care costs [...]

Know Your Competition with Competitive Intelligence

“A competitive world offers two possibilities. You can lose. Or, if you want to win, you can change.” Businesses today are facing fierce competition everywhere. Knowledge has become the key success factor. But knowledge only about your business and products is not enough. Knowing who your competitors are, and what they are offering, can help [...]

The Future of BI – Self Service BI

Delegation of authority and decision making power is a need today. With growing competition, business needs to be agile and react quickly to succeed. The businesses feel the immediate need of empowering the users with enough tools to make quick and correct decisions based on accurate information. Organizations are deploying Business Intelligence solutions beyond Top [...]

MAIA Intelligence Announces SQL 2012 Support

MAIA Intelligence is proud to announce support for the newly released Microsoft SQL Server 2012 with its leading BI solution 1KEY. MAIA Intelligence is Microsoft Gold Partner and ISV working on various Microsoft technologies and we are glad to have 1KEY certified with SQL 2012. Businesses that are deploying Microsoft’s new offerings can now use [...]

Business Intelligence & Automobile Industry

Being a globalized industry, automobile sector is one of the most competitive business today. In spite of economic slowdown and inflation, automobile sector is growing steadily. With relaxation of numerous entry barriers, a lot of new players have entered the Indian Automobile industry in past few years. A market dominated by just a few is [...]

1KEY HPC – Next Generation BI

Until recently, business intelligence (BI) applications were used primarily to collect and analyze historical data. Analytical tools, concentrated in the hands of just a few well-trained users, produced reports for high-level strategic decision making. Now the role of BI is expanding as businesses are looking to collect more information, analyze it quickly, distribute it to [...]

In-Memory Analytics

Every now and then IT industry faces waves of new technologies and concepts. Cloud Computing, Mobile computing, Big Data, BYOD etc. are just a few of the latest. Business Intelligence space too meets the winds of change with changes around. This time it is with Big Data forcing the Faster Analytics requirement resulting in In-Memory [...]